Advanced Segmentation eBook

Improve customer retention and boost your email health score through targeted segmentation. In our Guide to Mastering Email Segmentation, you’ll learn about:

• Lists vs segments
• The immediate and long term benefits of segmentation
• Strategic email marketing vs paid channels
• Segmentation build basics 
• Types of segments, including: engagement, purchase, and interest-based segments
• Knowing which segments to use and when to use them

For a complete segmentation package by REP. purchase the product here.